Facebook is undoubtedly one of the fastest growing interactive social media applications. However, developers do not cease to update the platform from time to time as new features are added. While most people are not aware of those features, this article will provide you with information on some of those features. Whether you are using Facebook to meet your personal needs or it constitutes an essential platform for your business promotion; in either case, you will significantly benefit from the new features of Facebook.
- Facebook 360
Facebook 360 app, powered by Oculus and supported by Samsung Gear VR, was launched on March 8, 2017. This latest technology affords users the opportunity to share spectacular 360-degree videos as well as stills on Facebook. It has allowed millions of 360 videos and photos to be posted on Facebook. These videos can be shared, as well as liked, on Facebook. Facebook users can effortlessly be aware of Facebook’s trending contents, save favorite media files, share photos and videos of followers and even manage their favorite collection.
- Messenger Day – The Snapchat Way
This app was also launched in March, and it has since competed vigorously with Instagram stories and Snapchat. Interestingly, like other competing platforms, it also has features like filters, stickers, and posts which disappear within 24 hours, etc.
You can find the Messenger Day feature in existing Facebook Messenger. This will help you to know people that are active for live chats. This tool has been revealed to boost thought to share on social media. It affords users the opportunity to share with other people what they are doing or what their plans are. For instance, you can if you want to let your friends know you are having coffee at your favorite restaurant, you can capture a selfie, include a sticker and then transfer it to them.
- Facebook Live
With this feature, you can migrate from utilizing Facebook Live API from your smartphone or tablet to live stream on Facebook to directly broadcast from your personal computer or laptop. Admins can further tag others on pages as Live Contributors during the streaming process. You can now include comments to live broadcast with this new feature.
- Advertising Capabilities
If you use Facebook for business promotions, this is a new feature that can help revolutionize your advertising capabilities so that your brand can gain maximum exposure within a little space of time. As a publisher, you can upload your ads and bids to Facebook with Audience Networks. Your target audience will stay tuned to your brand latest updates. The most impressive thing is that you can now merge, into live videos, ads breaks of about 25 seconds.
- Group Videos
If you are one of those crazy messenger users who want to connect with all your friends at a time, Group video chat is your best deal. You can add up to 50 users to one video group chat. It also allows you to put fun filters to keep your conversations more interactive.
Stay tuned as other new features of Facebook will keep evolving.